Chapter 23

We do with Talking Machines what Ford did with AutosYOU ASKWHYTHISBEAUTIFUL,LARGE SIZETALKING MACHINESELLS FOR ONLY$10Size 15¾ inches at base: 8½ high. Ask for oak or mahogany finish. Nickel plated, reversible, tonearm and reproducer, playing Edison, Victor, Columbia and other disc records, 10 and 12 inches. Worm gear motor. Threaded winding shaft. Plays 2 ten-inch records with one winding—Tone controlling door. Neat and solidly made.If you have never been willing to spend $25 for a talking machine this is your chance.The MUSIGRAPH is as large, good-looking, right-sounding as machines selling for $25.How do we do it? Here’s the answer: Gigantic profits have been made from $25 machines because of patent right monopoly. Millions have gone for advertising $25 machines, and these millions came back from the public. The attempt is to make $25 the standard price. It’s too much.The trust price game is broken. Here is a machine which gives perfect satisfaction (guaranteed) for only$10. It will fill your home with dancing, good music, fun and happiness.Money back if it isn’t as represented.MUSIGRAPHS are selling by the thousands. People who can afford it buy showy autos, but common-sense people gladly ride Fords—both get over the ground. Same way with talking machines, only the MUSIGRAPH looks and works like the high-priced instruments.WHAT BETTER CHRISTMAS GIFT CAN YOU THINK OF? Musigraphs play any standard disc record, high-priced or even the little five and ten cent records. Hurry your order to make sure of Christmas delivery.We are advertising these big bargain machines through our customers—one MUSIGRAPH in use sells adozen more.One cash payment is our plan. So to-day,to insure Christmas delivery, send $10, by P. O. money order, check, draft, express order or postage stamps. All we ask is that you tell your neighbors how to get a MUSIGRAPH for only $10.GUARANTEE.This machine is as represented, both as to materials and workmanship, for a period of one year. If the MUSIGRAPH is not as represented send it back immediately andGet your money back.AddressMUSIGRAPH, Dept. KDistributors Advertising Service (Inc.)142 West 23rd Street, New York City

We do with Talking Machines what Ford did with Autos

YOU ASKWHYTHISBEAUTIFUL,LARGE SIZETALKING MACHINESELLS FOR ONLY$10

Size 15¾ inches at base: 8½ high. Ask for oak or mahogany finish. Nickel plated, reversible, tonearm and reproducer, playing Edison, Victor, Columbia and other disc records, 10 and 12 inches. Worm gear motor. Threaded winding shaft. Plays 2 ten-inch records with one winding—Tone controlling door. Neat and solidly made.

Size 15¾ inches at base: 8½ high. Ask for oak or mahogany finish. Nickel plated, reversible, tonearm and reproducer, playing Edison, Victor, Columbia and other disc records, 10 and 12 inches. Worm gear motor. Threaded winding shaft. Plays 2 ten-inch records with one winding—Tone controlling door. Neat and solidly made.

If you have never been willing to spend $25 for a talking machine this is your chance.

The MUSIGRAPH is as large, good-looking, right-sounding as machines selling for $25.

How do we do it? Here’s the answer: Gigantic profits have been made from $25 machines because of patent right monopoly. Millions have gone for advertising $25 machines, and these millions came back from the public. The attempt is to make $25 the standard price. It’s too much.

The trust price game is broken. Here is a machine which gives perfect satisfaction (guaranteed) for only$10. It will fill your home with dancing, good music, fun and happiness.Money back if it isn’t as represented.MUSIGRAPHS are selling by the thousands. People who can afford it buy showy autos, but common-sense people gladly ride Fords—both get over the ground. Same way with talking machines, only the MUSIGRAPH looks and works like the high-priced instruments.

WHAT BETTER CHRISTMAS GIFT CAN YOU THINK OF? Musigraphs play any standard disc record, high-priced or even the little five and ten cent records. Hurry your order to make sure of Christmas delivery.

We are advertising these big bargain machines through our customers—one MUSIGRAPH in use sells adozen more.

One cash payment is our plan. So to-day,to insure Christmas delivery, send $10, by P. O. money order, check, draft, express order or postage stamps. All we ask is that you tell your neighbors how to get a MUSIGRAPH for only $10.

GUARANTEE.This machine is as represented, both as to materials and workmanship, for a period of one year. If the MUSIGRAPH is not as represented send it back immediately andGet your money back.

GUARANTEE.

This machine is as represented, both as to materials and workmanship, for a period of one year. If the MUSIGRAPH is not as represented send it back immediately and

Get your money back.

AddressMUSIGRAPH, Dept. KDistributors Advertising Service (Inc.)142 West 23rd Street, New York City


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