THE MENTOR

THE MENTOR

ISSUED SEMI-MONTHLY BYThe Mentor Association, Inc.381 Fourth Ave., New York, N. Y.

Vol. 1No. 38

ANNUAL SUBSCRIPTION, FOUR DOLLARS. SINGLE COPIES TWENTY CENTS. FOREIGN POSTAGE, SEVENTY-FIVE CENTS EXTRA. CANADIAN POSTAGE, FIFTY CENTS EXTRA. ENTERED AT THE POST OFFICE AT NEW YORK, N. Y., AS SECOND-CLASS MATTER.

ANNUAL SUBSCRIPTION, FOUR DOLLARS. SINGLE COPIES TWENTY CENTS. FOREIGN POSTAGE, SEVENTY-FIVE CENTS EXTRA. CANADIAN POSTAGE, FIFTY CENTS EXTRA. ENTERED AT THE POST OFFICE AT NEW YORK, N. Y., AS SECOND-CLASS MATTER.

For some time past we have felt that the cover of The Mentor has been of rather a “severe and formal” cut, and that it would be well for us to adopt a design that was composed of lines that were somewhat more gracious and flowing.

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We have chosen this cover after a number of experiments. It has not been an easy matter to settle. The Mentor, as we have stated more than once, is not simply a magazine. It does not call for the usual magazine cover treatment. What we have always wanted and have always sought for from the beginning has been a cover that would express, in the features of its design, the quality of the publication. In the endeavor to make clear by dignified design the educational value and importance of The Mentor, the tendency would be to lead on to academic severity—and that we desire least of all. On the other hand, it would be manifestly inappropriate to wear a coat of many colors. The position of The Mentor in the field of publication is peculiar—its interest unique. How best could its character be expressed in decorative design?

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We believe that Mr. Edwards has given us in the present cover a fitting expression of the character of The Mentor. It is unusual in its lines—that is, for a periodical. It has the quality of a fine book cover design—at least so we think. It will, we believe, invite readers of taste and intelligence to look inside The Mentor, and as experience has taught us, an introduction to The Mentor usually leads on to continued acquaintance.

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We want The Mentor to be regarded as a companion. It has often been said that books are friends. We give you in The Mentor the good things out of many books, and in a form that is easy to read and that taxes you little for time. A library is a valuable thing to have—if you know how to use it. But there are not many people who know how to use a library. If you are one of those who don’t know, it would certainly be worth your while to have a friend who could take from a large library just what you want to know and give it to you in a pleasant way. The Mentor can be such a friend to you.

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And since the word “library” has been used, let us follow that just a bit further. The Mentor may well becomeyourselfin library form. Does that statement seem odd? Then let us put it this way: The Mentor is a cumulative library for you, each day, each week—a library that grows and develops as you grow and develop—a library that has in it just the things that you want to know and ought to know—and nothing else. Day by day and week by week you add with each number of The Mentor something to your mental growth. You add it as you add to your stature—by healthy development; and the knowledge that you acquire in this natural, agreeable way becomes a permanent possession. You gather weekly what you want to know, and you have it in an attractive, convenient form. It becomes thus, in every sense,yourlibrary, containing the varied things that you know. And you have its information and its beautiful pictures always ready to hand to refer to and to refresh your mind.

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So in time your assembled numbers of The Mentor will represent in printed and pictorial form the fullness of your own knowledge.


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