Chapter 35

BEADLE’S DIME PUBLICATIONS.

What is said of them by Competent Judges.

We were agreeably surprised, on looking over the series of these works, to find how much excellent matter is given for that now defunct article, the dime, but still purchasable at ten cents. History, Fiction, and Useful Works—some of which are suitable for Schools—are to be found in this remarkably cheap series of publications. Of one thing we can assure our readers—that nothing immoral, or of aslangnature, is published in them. So, if you want a cheap and good ten cents’ worth, get one ofBeadle’s Dime Books.—Louis A. Godey,Godey’s Lady’s Book.

One of the most successful enterprises of modern times in the literary world was inaugurated with the introduction of the “Dime” publications of the well-known firm of Beadle and Company.... Their success has been unprecedented, but not undeserved, for we believe it has been their conscientious aim to cultivate the popular taste up to a higher standard of literature than was the case before they took the field. Yellow-covered literature was therefore so aptly described as “cheap and nasty;” but the publications of this house, though the cheapest of the cheap, have proved that that desirable quality is not inconsistent with a high order of literary merit, and an irreproachable standard of morality.—Buffalo Commercial Advertiser.

Why these works, (Beadle’s Dime Books), are popular is a problem, quite as much for the moralist and student of national character as for the critic. It is a satisfaction that, being so, they are, without exception, so far as we can judge, unexceptionably moral.... They do not even obscurely pander to vice, or excite the passions.—North American Review, July, 1864.

These works are of a high moral character, and are written in a popular and entertaining style. They are certain to find their way into the home circle, and when once they have made room for themselves in the English heart, they are certain to find an ever-ready welcome.—London (England) American.

Since the time that Fenimore Cooper wrote his Indian tales, few works of fiction have excited greater attention or given greater satisfaction to the reader of romance, forcibly reminding us of those works of the above deceased author which have won for him a world-wide celebrity. The Indian and genuine Yankee character, together with that of the sturdy backwoodsman and settler, are graphically drawn.—Examiner, Brighton, England.

Beadle and Company deserve all credit for their series of Dime Publications, as in no case have they allowed a work of poisonous character to pass through their hands to the public. Evil is not glossed over in any instance with aveneer of virtue, to mimic the genuine. A general observation on American light literature will apply to the publications of Beadle and Company.—Rondout, N. Y.,Courier.

In his series of Dime Publications, Beadle has struck upon a new path—at once excellent and original. By this means he has brought much of the very best of our current literature within the reach of all. His publications embrace History, Biography, Adventure and Romance, and nothing of a worthless or immoral tendency is issued from his presses.—Perrysburg, O., Journal.

Beadle’s Dime Publications, by their combined cheapness, excellence and beauty, have become familiar to the American public. They are, doubtless, the most popular series of books ever issued in this country. This popularity is due quite as much to the high standard of merit maintained in each work as to the exceeding cheapness of the little volumes. Literary and moral excellence are primary requisites for all contributions to the series, as well as dramatic interest, power and beauty of story. Hence the popularity and permanent value of these now conceded household and public favorites; and the general reader, the teacher, the parent and the scholar, may rest assured that in securing any of Beadle’s publications, they have what will prove eminently satisfactory.—Mt. Carmel (Ill.) Register.

The wonder is how they can afford to furnish so much for so little; but they do, upon receipt of the sum designated.—Gazette, Williamsport, Pa.

The publishers are issuing a series of Dime Books, which contains a large amount of interesting and useful reading, at a very small expense.—Standard, Kendallville, Ind.


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